Reducing Churn

Data ScienceHierarchy of NeedsWin-backCancellationB2B RetentionBehavioural ScienceExperimentationAgentic AICACGrowthRetention-Led GrowthIncrementalityPerformance BenchmarksCase StudyCross-sellDeliverabilityAcquisitionMastermindReducing ChurnBlack FridayARPUCRM MarketingNPSCustomer DataAIEpisode SummaryChatGPTChurn RateCustomer Lifetime ValueTacticsGamificationPersonalisationCommunityRetention EcosystemUpsellData ProtectionMeasurementDouble ProfitsOnboardingRetention MarketingMoments of TruthCustomer LoveOptimisationValue RealisationEarly LifeOrganisationCustomer Experience
Behavioural ScienceBehavioural Science
+9+9
FRAMEWORK: Retention is an Ecosystem + T-Mobile Case Study

FRAMEWORK: Retention is an Ecosystem + T-Mobile Case Study

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 77 - The Four Reasons Your Customers Churn

Episode 77 - The Four Reasons Your Customers Churn

Tom Burrell
Retention-Led GrowthRetention-Led Growth
+2+2
Episode 71 - Building Your 90 day Retention Sprint

Episode 71 - Building Your 90 day Retention Sprint

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 70 - The Compounding Impact of Retention

Episode 70 - The Compounding Impact of Retention

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 45 - Cross Functional Retention

Episode 45 - Cross Functional Retention

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 44 - The Hidden Cost of Reactive Retention

Episode 44 - The Hidden Cost of Reactive Retention

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 42 - Catch Up?

Episode 42 - Catch Up?

Tom Burrell
Retention-Led GrowthRetention-Led Growth
+2+2
Episode 41 - Identifying Churn Early Warning Signs

Episode 41 - Identifying Churn Early Warning Signs

Tom Burrell